Illusion
Illusion
jewelry and accessories

Illusion Shopify theme

Created by Apparent Collective

Egoiste takes a visual-first approach for apparel brands, built around immersive imagery and editorial lookbooks that keep clothing as the focal point. The Shopify theme includes image rollover and zoom, color swatches, and before/after sliders, along with quick buy, a slide-out sticky cart, back-in-stock alerts, and countdown timers.
Source Shopify Theme Store Official
★★★★★
★★★★★
0.0 · 0 reviews
PRICE
$ 380,00 USD
PRESETS
5 styles

Independently reviewed by the eDIY editorial team

How fast is Illusion?

Google PageSpeed Insights scores for the home page, out of 100

The official Illusion demo scored 50/100 on mobile and 64/100 on desktop in our October 2026 test. Mobile LCP was 8.2s, CLS was 0.00, and Total Blocking Time was 947ms.

Theme demo store

Official Illusion demo, home page
50 /100
Mobile
Needs improvement
64 /100
Desktop
Needs improvement

Tested Oct 2026 · Google PageSpeed Insights lab data

MetricMobileDesktop
Largest Contentful Paint 8.2s 1.2s
Cumulative Layout Shift 0.00 0.00
Total Blocking Time 947ms 5.0s
Speed Index 4.2s 1.9s

Across 5 live stores we tested, the average PageSpeed score was 65/100 on mobile and 78/100 on desktop. Average mobile LCP was 10.8s and CLS was 0.05. These results reflect complete production stores, not the theme alone.

Live stores average

Mean across 5 stores running Illusion
65 /100
Mobile
Needs improvement
78 /100
Desktop
Needs improvement

Tested Oct 2026 · Results include each store's apps, images, tracking scripts and customizations

MetricMobileDesktop
Largest Contentful Paint 10.8s 2.4s
Cumulative Layout Shift 0.05 0.01
Total Blocking Time 139ms 371ms
Speed Index 7.1s 2.5s

Per-store results

5 live stores · tested Oct 2026
Love By Luna
lovebyluna.co
Mobile 58
Desktop 53
The NAP Co.
thenapco.com
Mobile 58
Desktop 71
Oana Nutu
oananutu.com
Mobile 85
Desktop 97
Oak & Ivory
oakandivoryllc.com
Mobile 67
Desktop 80
Jadeella
jadeelladesigns.co.uk
Mobile 58
Desktop 90

Illusion ranking and satisfaction

Position among all Shopify themes
#1176 of 1308
Position among Shopify themes for "jewelry and accessories"
#110 of 122

Tracked over time

Shopify themes ranking

Position among all Shopify themes

#1176
44 positions
Sep 11 Sep 27 Sep 30 Oct 2 Oct 5 Oct 8
improved from #1220 to #1176 since Sep 11, 2026

Industry ranking

Position among Jewelry and accessories industry

#110
108 positions
Sep 11 Sep 27 Sep 30 Oct 2 Oct 5 Oct 8
Dropped from #2 to #110 since Sep 11, 2026

Review growth

Cumulative merchant reviews

0
reviews
Sep 11 Sep 27 Sep 30 Oct 2 Oct 5 Oct 8
No new reviews since Sep 11, 2026

Price history

Theme Store list price, USD

$380
no price changes
Sep 11 Sep 27 Sep 30 Oct 2 Oct 5 Oct 8
No price changes since Sep 11, 2026

Release history

LATEST VERSION
v1.1.1
Released October 5, 2026
Moderately active

Illusion has received 3 updates in the last 12 months.

Releases in 12 mo 3
Total releases 3
First release August 18, 2026
v1.1.1 FIX

Egoiste 1.1.1 introduces several updates

Added

  • Added Color swatches functionality
  • Added Best-selling products section
  • Added functionality to autoplay videos in product cards
  • Add pagination stacked option for mobile gallery type
v1.1.0 FEATURE

Egoiste 1.1.0 introduces several updates

Added

  • New "Image slider (arrows)" hover effect for the product card — edge arrows browse the product images on hover
  • "Animation type" setting in the Featured collections section: "Full media" wipes the hovered collection image into the section media, "Preview card" keeps the small image at the cursor or in the corner
  • Hover-driven pagination in the Featured slideshow section — pointing at a tab changes the slide, and autoplay holds while the cursor rests on the pagination
  • "Vertical alignment" setting for the heading group in the Collections carousel section
  • 3:1 image ratio for the article image in the Main article section

Changed

  • The product card hover effect now defaults to "Image slider (arrows)"
  • New default article image ratios in the Main article section — 3:1 on desktop, 1:1 on mobile
  • Both navigation arrows in the Vertical slideshow section are now stacked on the right
  • Mega menu links are underlined instead of marked with a dot, and the menu cards are packed to the end of the row
  • Removed the logo hover effect in the header and the footer
  • Updated the theme presets — refreshed preset settings, colors and listings for all five demos
  • Updated the default templates — refreshed section structure and settings across the home, product, collection, article and page templates

Other fixes and improvements

  • Fixed the text-only logo so it keeps the width set in the logo settings
  • Fixed the cart count badge showing up on an empty cart
  • Fixed the Featured slideshow pagination getting stuck after a fast hover pass over the tabs
  • Fixed the blocks column in the Image with text section — it now stays centered whatever the content alignment is
  • Fixed the heading width in the split layout of the Multicolumn section
v1.0.0 MAJOR

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