Magic
beauty

Magic

Shopify theme by Shine Dezign Infonet

Maya leans on animated transitions and high-impact imagery, aiming at jewelry, food and drink, and fashion sellers with medium to large catalogs. Its 35-plus sections cover mega menus, infinite scroll, image hotspots, and lookbooks for building out visual product stories.
Source Shopify Theme Store Official
★★★★★
★★★★★
3.6 · 7 reviews · 71% positive
PRICE
$ 200,00 USD
PRESETS
3 styles
PRESETS INCLUDED Total 3

Independently reviewed by the eDIY editorial team

How fast is Magic?

Google PageSpeed Insights scores for the home page, out of 100

In our October 2026 test, the official Magic demo scored 68/100 on mobile and 63/100 on desktop. Mobile LCP was 7.5s, CLS was 0.00, and Total Blocking Time was 64ms.

Theme demo store

Official Magic demo, home page
68 /100
Mobile
Needs improvement
63 /100
Desktop
Needs improvement

Tested Oct 2026 · Google PageSpeed Insights lab data

MetricMobileDesktop
Largest Contentful Paint 7.5s 1.3s
Cumulative Layout Shift 0.00 0.01
Total Blocking Time 64ms 643ms
Speed Index 5.6s 3.6s

Magic ranking and satisfaction

Position among all Shopify themes
#775 of 1302
Position among Shopify themes for "beauty"
#84 of 137
Overall satisfaction based on all reviews
71% positive

Tracked over time

Shopify themes ranking

Position among all Shopify themes

#775
18 positions
Sep 11 Sep 26 Sep 29 Oct 1 Oct 4 Oct 7
improved from #793 to #775 since Sep 11, 2026

Industry ranking

Position among Beauty industry

#84
7 positions
Sep 11 Sep 26 Sep 29 Oct 1 Oct 4 Oct 7
improved from #91 to #84 since Sep 11, 2026

Review growth

Cumulative merchant reviews

7
reviews
Sep 11 Sep 26 Sep 29 Oct 1 Oct 4 Oct 7
No new reviews since Sep 11, 2026

Price history

Theme Store list price, USD

$200
$300
Sep 11 Sep 26 Sep 29 Oct 1 Oct 4 Oct 7
Decreased from $270 since Sep 11, 2026

Release history

LATEST VERSION
v1.0.5
Released May 26, 2026
Releases in 12 mo 2
Total releases 6
First release May 30, 2025
v1.0.5 FIX

This version added account component change and fixed a few issues.

Added

  • Implemented Shopify account web component.

Fixes and other improvements

  • Fixed minor UI changes.
  • Fixed the header logo transition issue.
v1.0.4 FIX

This version introduces a new preset named Citrus, few sections and settings.

Added

  • Added new sections named featured products, pairing products, wavy marquee and social media gallery.
  • Added description block in quick view and featured product section.
  • Added a setting to truncate the product title in product card under theme settings.
  • Added a setting to manage the background opacity of header background color.
  • Added few options to manage the product cards.
  • Added a new setting to manage the background style in collapsible content section.
  • Added new settings progress bar style(desktop) and content direction reverse in slide block in the scroll slides section.
  • Added new settings to manage the block style: transparent without header, content alignment and icons size in text with icons section.
  • Added new settings gap between blocks and image position- foreground/background will appear only when animation is disabled in scrollable marquee section.
  • Added new settings enable card style and thumbnail style in the featured product section.

Fixes and other improvements

  • Fixed minor UI issues.
v1.0.3 FIX

This build introduces support for high-variant products.

Added

  • Added support for high-variant products.

Fixes and other improvements

  • Fixed the scroll animation issue and category colors issue on filters.
v1.0.2 FIX

We've added a new preset named Magic and a few settings.

Added

  • Added new section named Sticky media cards.
  • Added typography setting in Pre-loader text under theme settings.
  • Enhanced the Multicolumn section's layout with animations.

Fixes and other improvements

  • Fixed scrolling issues on iPad devices.
  • Fixed Menu hover flickering issue.
  • Fixed UI and spaces, fonts sizes issues.
v1.0.1 FIX

We have added a new section and preloader settings.

Added

  • Added a new section named collection with products.
  • Added settings for the preloader text under the theme settings.
  • Added settings to manage the mobile hotspot settings in shop the kit section.
  • Added EU translations (EN, FR, IT, DE, ES).

Fixes and other improvements

  • Fixed some UI issues.

Full changelog

6 releases
Loading releases…

What merchants say about Magic Shopify theme

We know about 7 reviews

The MAYA theme is too great for your brand. I loved creating the whole store. I was amazed with the animations and sections it comes with. Everything is so smooth that it blends with your brand. The support team is also very helpful with the communication. I got my problems resolved in a couple of minutes. There were times that i panicked off but they were too patient to handle all my queries.

N
Nootz Smoothies
Mar 24, 2026

one section is not work properly sown in the demo some error in js of collection with products

D
DAL SAMARKAND
Feb 25, 2026

I'm using the theme already at the 3rd store, it's very good and very beautiful, it's worth the money

L
Longlash
Dec 11, 2025

I really love the theme and the whole new features. The support is very helpful and really fast! I highly recommend!

A
ARTERA
Dec 5, 2025

Very happy with this theme. Whenever, I requested something, the communication was fast and everything was fixed within a day. Great support and a design I genuinely love. Highly recommend it.

K
KKUMIDA
Dec 3, 2025

I genuinely hope they are going to fix all the bugs and improve the speed. I am starting to regret buying this theme. Glitchy and too many bugs.

H
Habrok Athletics
Nov 16, 2025

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