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Craft Shopify theme

Name: Craft Shopify Theme
Brand: Shopify
Author: Shopify

Created by Shopify

Craft pairs generous spacing and elegant typography with sections built for brand storytelling, making it suited to home and lifestyle stores with moderate-sized catalogs. The Shopify theme includes color swatches, lookbooks, image zoom, mega menus, and product filtering, along with quick buy and cross-selling recommendations.

Source Shopify Theme Store Official

★★★★★

2.8 · 50 reviews · 56% positive

PRICE

Free

PRESETS

1 style

help.shopify.com/en/manual/online-store/themes/themes-by-shopify/craft

Independently reviewed by the eDIY editorial team

How fast is Craft?

Google PageSpeed Insights scores for the home page, out of 100

The official Craft demo scored 75/100 on mobile and 90/100 on desktop in our October 2026 test. On mobile, LCP was 5.2s, CLS 0.03 and Total Blocking Time 79ms.

Theme demo store

Official Craft demo, home page

75 /100

Mobile

Needs improvement

90 /100

Desktop

Good

Tested Oct 2026 · Google PageSpeed Insights lab data

Metric	Mobile	Desktop
Largest Contentful Paint	5.2s	992ms
Cumulative Layout Shift	0.03	0.19
Total Blocking Time	79ms	32ms
Speed Index	4.7s	535ms

The 8 live stores we tested averaged 57/100 on mobile and 71/100 on desktop. Average mobile LCP was 13.3s and CLS was 0.01. These are complete production stores, so the numbers cover more than the theme itself.

Live stores average

Mean across 8 stores running Craft

57 /100

Mobile

Needs improvement

71 /100

Desktop

Needs improvement

Tested Oct 2026 · Results include each store's apps, images, tracking scripts and customizations

Metric	Mobile	Desktop
Largest Contentful Paint	13.3s	2.6s
Cumulative Layout Shift	0.01	0.12
Total Blocking Time	707ms	265ms
Speed Index	8.9s	2.1s

Per-store results

8 live stores · tested Oct 2026

Los Angeles Apparel

losangelesapparel.net

Mobile 53

Desktop 26

Freebird

freebirdstores.com

Mobile 29

Desktop 35

Wyndly

wyndly.com

Mobile 36

Desktop —

Fishpond

fishpondusa.com

Mobile 60

Desktop 93

Haraz Coffee House

harazcoffeehouse.com

Mobile 57

Desktop 85

Seedville USA

seedvilleusa.com

Mobile 73

Desktop 94

Forge & Flame

forgenflame.com

Mobile 83

Desktop 97

Armacost Lighting

armacostlighting.com

Mobile 65

Desktop 70

Tracked over time

Shopify themes ranking

Position among all Shopify themes

#1125

54 positions

Sep 11 Oct 16 Oct 19 Oct 22 Oct 25 Oct 28

Dropped from #1071 to #1125 since Sep 11, 2026

Industry ranking

Position among Home industry

#122

11 positions

Sep 11 Oct 16 Oct 19 Oct 22 Oct 25 Oct 28

Dropped from #111 to #122 since Sep 11, 2026

Review growth

Cumulative merchant reviews

1 review

Sep 11 Oct 16 Oct 19 Oct 22 Oct 25 Oct 28

+1 new reviews since Sep 11, 2026

Price history

Theme Store list price, USD

no price changes

Sep 11 Oct 16 Oct 19 Oct 22 Oct 25 Oct 28

No price changes since Sep 11, 2026

Features

Built-in features listed on the Theme Store.

Cart and checkout

Cart notes
In-store pickups
Quick buy

Marketing and conversion

Blogs
Cross-selling
FAQ page
Promo banners
Recommended products

Merchandising

Color swatches
High-resolution images
Image galleries
Image rollover
Image zoom
Ingredients or nutritional information
Lookbooks
Product options
Product videos
Shipping/delivery information
Size chart
Slideshow
Usage information

Product discovery

Enhanced search
Mega menu
Product filtering and sorting
Recommended products
Sticky header
Swatch filters

26 features

Craft ranking and satisfaction

Position among all Shopify themes

#1125 of 1349

Position among Shopify themes for "home"

#122 of 123

Overall satisfaction based on all reviews

56% positive

Examples of Shopify stores using the Craft theme

A sample of live Shopify stores where the Craft theme has been detected.

6,981+ live stores found · showing 12

Los Angeles Apparel

losangelesapparel.net

United States Visit

Freebird

www.freebirdstores.com

www.armacostlighting.com

United States Visit

Squid Industries

www.squidindustries.co

Release history

LATEST VERSION

v16.1.0

Released October 9, 2026

Moderately active

Craft has received 4 updates in the last 12 months.

Releases in 12 mo 4

Total releases 25

First release January 27, 2022

v16.1.0 FEATURE October 9, 2026

Product disclosures now only show to buyers in the jurisdictions they apply to. For example, a California-only disclosure no longer appears for online shoppers in other locations.

Added

Product disclosures are filtered by buyer jurisdiction

Changed

Updated snippet files to use LiquidDoc syntax

Fixes and improvements

Improve disclosure icons display in carts and provide a fallback symbol when none is provided

v16.0.0 MAJOR August 10, 2026

Updates the header to use Shopify's customer account experience, adds a Customer accounts theme setting, and removes the legacy customer account pages.

Removed

Important: [Customer accounts] Removed the legacy customer account templates and sections. Stores on legacy customer accounts must upgrade to new customer accounts before publishing this version. See information on upgrading to customer accounts from legacy customer accounts

Added

[Customer accounts] New Customer accounts theme setting with a Menu setting for the customer account popover.

Changed

[Customer accounts] The header account icon now opens Shopify's customer account popover instead of a separate login page.

Fixes and improvements

[Mobile menu] Country/region and language selectors now respect their Header section settings, matching the desktop header.
[Mobile menu] Fixed footer spacing when social links aren't shown.

v15.5.0 FEATURE June 17, 2026

Adds support for standard storefront events and a new section and block to display product disclosures.

Added

[Storefront Events & Actions] Added support for app, agent, and AI cart interactions without page reloads.
[Product disclosures] New section and block to display product disclosures on product pages.

Fixes and improvements

[Accessibility] Fixed aria labels and focus management on search and filtering components
[Performance] Changed body layout styles for improved cumulative layout shift (CLS)
Fixed missing theme setting translation strings in "Icons with Text" section

v15.4.1 FIX December 5, 2025

Craft 15.4.1 introduces improvements for performance monitoring.

v15.4.0 FEATURE July 21, 2025

Craft 15.4.0 introduces support for nested cart lines, accessibility improvements, performance enhancements, and bug fixes.

Added

Added support for nested cart lines. Cart now properly displays nested items( like product add-ons) with improved styling and accessibility labels
Improved accessibility with added ARIA labels for product quantity inputs

Changed

Improved performance by removing lazy loading of images above the fold in the Featured collection section

What merchants say about Craft Shopify theme

We know about 50 reviews · showing 6

Merchant sentiment summary

28 of 50 reviews are positive, 11 neutral and 11 negative. Merchants most often praise Craft's clean, modern design, ease of setup and customisation, and its value as a free theme, with several noting the theme looks polished with little effort. The most common criticisms are difficulty adding or changing product features such as metafields, personalisation and social icons, and layout issues with images and collections; reviewers say some of these were fixed, though others remain unresolved.

Generated from all 50 Theme Store reviews · Oct 21, 2026

Positive 28 · 56%

Neutral 11 · 22%

Negative 11 · 22%

Mixed reviews

Craft has received 12 reviews in the last 12 months.

Reviews in 12 mo 12

Total reviews 50

First review September 7, 2022

I think it's a beautiful theme, I just don't understand why in the 'image _ text' section, the image always scales with the length of the text. I wish there were more options such as keeping the image square, even when the text is long.

Between Tides

Sep 17, 2026

Craft theme is great. Addition of cart notes has been very helpful.

HKIS Dragon Shop

Aug 27, 2026

Why the 3rd or so oldest and biggest social platform, LinkedIn, isn’t among all free themes’ icons? ?!?

Danie's Tees

Aug 16, 2026

I love this theme! Please tell me how to turn on Cart Notes? Thank you! :) ** Found cart notes in settings! :) **

PeLoHa Studio

Jul 22, 2026

This is the best theme, exactly what I was looking for. Very easy to set up; after trying paid and free themes, finally found what I was looking for. Highly recommend.

Celo Mode Couture & Accessoires

Jul 13, 2026

I like the theme but it is showing all of my products as out of stock even though there is inventory.

With Love, Ari

Apr 29, 2026