Horizon
Keeps apparel shopping simple with oversized product cards, continuous scrolling, and restock alerts.
1 preset Clothing
★ 36% · 212 reviews
Free
Shopify
shopify.com 151 O’Connor St, Ottawa, ON, ON, CA
Shopify publishes its own collection of free themes, intended to give merchants a starting point across many store types. The range includes straightforward product-led designs, more editorial presentations for home and jewelry, and newer layouts that make greater use of flexible blocks. Dawn, Horizon, and Craft show those differences. As first-party themes, they are developed within Shopify's own storefront ecosystem.
Themes published
24 live
Total reviews
1,359 across themes
Average rating
3.0 / 5
Positive reviews
36% of all reviews
Stores using
1,360,114 live storefronts
Updates
206 last 12 months
Last release
Oct 2026
Price range
Free all themes
Shopify themes by Shopify
1-12 of 24 themes
Tinker
Builds product pages from nested blocks, with bento-style collection cards and video sections.
1 preset Office
★ 36% · 86 reviews
Free
Dawn
Keeps the focus on bag and accessory photography with clean layouts, image zoom, and product video.
1 preset Bags
★ 36% · 291 reviews
Free
Atelier
Spacious galleries and large editorial photographs bring a handcrafted feel to bags and jewelry.
1 preset Bags
★ 29% · 78 reviews
Free
Fabric
Shows casual fashion edge to edge, with large color swatches and lifestyle photography between products.
1 preset Clothing
★ 30% · 67 reviews
Free
Craft
Uses spacious layouts and polished typography to tell the story behind home and lifestyle products.
1 preset Home
★ 56% · 50 reviews
Free
Heritage
Creates an editorial look for fashion brands with asymmetrical layouts, rich photography, and video.
1 preset Clothing
★ 50% · 14 reviews
Free
Dwell
Warm serif typography and vertical gallery filters bring an elegant feel to home and lifestyle products.
1 preset Home
★ 28% · 47 reviews
Free
Pitch
Uses bold type and bright imagery to explain beauty products, from ingredients to everyday use.
1 preset Beauty
★ 33% · 33 reviews
Free
Savor
Creates a bright, welcoming food and drink store with product videos and flexible collection layouts.
1 preset Food and drink
★ 24% · 62 reviews
Free
Refresh
Keeps beauty and lifestyle shopping simple, using bold headings and close-up product photography.
1 preset Beauty
★ 38% · 60 reviews
Free
Sense
Curved shapes, soft gradients, and testimonials lend beauty storefronts a gentler visual style.
1 preset Beauty
★ 36% · 74 reviews
Free
What merchants say about Shopify themes
Recent reviews from the Shopify Theme Store.
remove money with trailing zeros from all currencies without requiring hard code edits. Only pounds £ shows without it (£25), whereas all other currencies show with ($25.00). Please fix this inconsistency or allow us to enable/ disable it. From pricing psychology pov it makes prices a lot higher than they seem which is negative. I asked for help to remove this but you refused.
O
OzariaGrace
Oct 25, 2026 · on Horizon
Good template overall, but it displays the product variant image as the main image instead of showing the product’s main/featured image first. This makes the product page look quite messy and inconsistent. Most Shopify themes have a built-in setting on the product page that lets you choose whether the main product image or the selected variant image should be displayed first. Why is this option n …
M
MONALUME
Sep 12, 2026 · on Tinker
Lifecycle erasure test review marker VICTIM-9DCV32 20261021 benign content.
C
ccm-victim
Oct 21, 2026 · on Dawn
pretty and easy to use, but the navigation menu is glitchy on desktop
M
Mirror Palais
Oct 16, 2026 · on Atelier
Updated and now my video no longer works on my home page. Yet again another update that breaks more than it fixes...
C
Chit Chat
Sep 16, 2026 · on Fabric
I think it's a beautiful theme, I just don't understand why in the 'image _ text' section, the image always scales with the length of the text. I wish there were more options such as keeping the image square, even when the text is long.
B
Between Tides
Sep 17, 2026 · on Craft
Shopify stores using Shopify themes
A sample of live Shopify stores built on Shopify themes.
OtterBox
www.otterbox.com Uses Horizon
United States Visit
Alpha Industries
www.alphaindustries.com Uses Tinker
United States Visit
Comfrt
comfrt.com Uses Dawn
United States Visit
Fear of God
fearofgod.com Uses Atelier
United States Visit
Bonobos
bonobos.com Uses Horizon
United States Visit
Anne Klein
anneklein.com Uses Tinker
United States Visit
Tarte Cosmetics
tartecosmetics.com Uses Dawn
United States Visit
Marleylilly
marleylilly.com Uses Atelier
United States Visit