



Created by Safe As Milk
Independently reviewed by the eDIY editorial team
Google PageSpeed Insights scores for the home page, out of 100
The official Creative demo scored 70/100 on mobile and 93/100 on desktop in our October 2026 test. Mobile LCP was 8.4s, CLS was 0.00, and Total Blocking Time was 0ms.
Tested Oct 2026 · Google PageSpeed Insights lab data
| Metric | Mobile | Desktop |
|---|---|---|
| Largest Contentful Paint | 8.4s | 1.6s |
| Cumulative Layout Shift | 0.00 | 0.01 |
| Total Blocking Time | 0ms | 21ms |
| Speed Index | 4.9s | 1.5s |
Across 8 live stores we tested, the average PageSpeed score was 46/100 on mobile and 68/100 on desktop. Average mobile LCP was 16.4s and CLS was 0.01. These results reflect complete production stores, not the theme alone.
Tested Oct 2026 · Results include each store's apps, images, tracking scripts and customizations
| Metric | Mobile | Desktop |
|---|---|---|
| Largest Contentful Paint | 16.4s | 2.1s |
| Cumulative Layout Shift | 0.01 | 0.00 |
| Total Blocking Time | 2.7s | 937ms |
| Speed Index | 11.9s | 4.9s |
Position among all Shopify themes
Position among Clothing industry
Cumulative merchant reviews
Theme Store list price, USD
A sample of live Shopify stores where the Creative theme has been detected.






Creative has received 2 updates in the last 12 months.
The new Clarity preset showcases how Creative can be used for supplements and wellness brands, featuring clean product merchandising, lifestyle imagery, video storytelling, FAQs, testimonials, and wellness-focused content throughout.
The new preset provides a fresh example of building a distinctive wellness brand experience while highlighting Creative's flexibility across different industries.
We absolutely love the Creative theme! It’s sleek, flexible, and packed with customization options that made it easy to bring our website to life. The theme is intuitive to use, and the support team from Safe as Milk is fantastic—quick, helpful, and always on point. Highly recommend!
I absolutely love this theme. Have tried several themes before and ended up using Creative. The best part tho is the outstanding support by the developer. Super quick and always helpful. Can fully recommend.
We have been using this theme for our site for 2 months now and I really like it. There are loads of different sections that you can add, each with many options for customisation. Overall the theme feels modern + clean. I have had great support from Safe As Milk when I have had questions with clear, friendly instruction - particularly from Brian C. Very happy - can't wait to see new features!
I've been working with shopify for years and this theme has been one of the cleanest, more flexible themes out there for a really good price. The customer service is always above and beyond. Highly recommend this.
I searched through lots of options before choosing this theme. It has great design and features right out of the box, and even more importantly, a really kind and helpful support team if you have any questions! Thanks Brian & co!
This is by far the best theme out there! Besides looking great, it has all the built in features that you will need to customize your store to your own needs. Other than this, their customer service is impeccable. I highly recommend their themes to anyone.